Strategy Meets Speed

I'm Head of Data & Integration for Continental Europe at Sodexo. Over 15 years of experience across Finance, Pharma and Retail. I know how to build strategies that work.

And I also know this: the quality of a strategy isn't decided in the meeting room. It's decided in execution.

That's exactly what drove me to find a new way. A way where I'm not just the strategic thinker, but also the first builder. Someone who doesn't just describe an idea, but turns it into a working prototype in one evening. Someone who doesn't send their team a 100-page briefing, but says: "Here's the model. It works. Now let's scale it."

I found that way. And it changed everything.

The Game-Changer: Getting Back to "Making" as a Manager

The turning point came for me with the discovery of Agentic AI – and specifically with my new sparring partner, Manus. For the first time, I had a tool in my hands that allowed me not just to talk about strategies, but to rapidly turn them into working prototypes.

Imagine: instead of creating a 100-page PowerPoint for a new analytics dashboard, you build the prototype yourself in an afternoon. Instead of discussing API interfaces for weeks, you create a working integration and show your team: "This is what it looks like, and it works. Let's scale it now."

This is, for me, the true revolution for management. We become capable makers again. The quality of our briefings explodes, because we're no longer presenting abstract ideas to our teams, but working models. The discussion shifts from "Can this be done?" to "How do we make this even better?"

My Training Ground: From Granola Dashboard to Niche Empire

My learning journey doesn't happen in a vacuum. It has two very concrete playing fields – my "hobbies" that have become my personal AI gym.

The "Crunchy Queen" Use Case: My wife has a successful food startup (crunchyqueen.de). Instead of just giving advice from the sidelines, I actively support her by building a highly complex business dashboard in my spare time. Specifically, I've implemented features such as:

• An AI-powered strategy bot that proactively suggests marketing campaigns and future product development based on sales data.
• A dynamic pricing engine that analyses not just production costs, but also the willingness to pay of customer segments to suggest optimal prices.
• An automated customer journey analysis that shows which marketing channels bring the most valuable customers (highest lifetime value) and where potential is lost in the funnel.
• An intelligent basket analysis tool that identifies typical product combinations and directly derives suggestions for new bundles and cross-selling campaigns.

It's the perfect, safe sandbox to learn how to generate real business value from data – without ever touching sensitive corporate data.

The "Side Hustle" Playground: I love developing ideas and bringing them online. With AI, I'm now building one affiliate niche site after another (like cantwaitformycar.com). Not primarily to make money, but out of pure joy of creating. I can develop interesting topics in depth, bring them to life with SEO traffic, and radically accelerate the entire process from idea to deployment. Each of these "side hustles" is a sprint that makes me fitter for the marathon of corporate life.

Join Me: From Prompt to Profit

This blog is my public logbook. I'm documenting my journey from "tech-savvy" business strategist to Tech Creator – authentically, unvarnished and with maximum practical relevance.

I'll show you the "master prompts" behind my projects, the hurdles I overcome, and the successes we celebrate. I want to inspire you to take the same path: the path from strategic thinker to capable maker.

Join the conversation! Which idea do you finally want to execute? Which prototype is waiting to be built?

Let's start building together.